Text: Julia Grebneva When developing a new collection, the designer has the right not to fall into the trend. He himself creates these trends based on his own sense of time and space - through movies, music, art, relationships, political and economic events, subcultures. All this adds up to a certain understanding and feeling that the designer wants to create with what elements he is ready to colorize the new season, and where exactly he needs to place emphasis between the product and the consumer. Read More
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